Launching a new brand identity and simplified all-inclusive product proposition for an expedition travel brand carving out from a parent group. Double-digit brand awareness growth, yield up 25% and occupancy up 10 points.

Standing up a new in-house sales and service capability for a global expedition cruise operator, through its commercial separation from a parent group. Sales call conversion lifted from 13% to 38%.

Redefining the end-to-end customer journey for a UK retirement housing developer through its post-pandemic commercial recovery. 36% sales completion growth and a 4.9 Trustpilot score.

Leading the commercial separation and the commercial case for the €140M investor consortium fundraise that re-capitalised a PE-consortium-backed expedition cruise line. €35M revenue growth in 18 months.

Designing and launching a tiered loyalty programme for travel advisors at a market-leading cruise line. 12,000 members and 80% engagement in year one.